Scarlett Johansson Takes Aim At Companies Using Her Likeness, Voice In Ai

Scarlett Johansson has continued to stock her sentiment connected artificial intelligence — and she has immoderate suggestions connected really nan exertion should beryllium regulated successful nan future.

During an question and reply pinch Vanity Fair, nan character said retired astir AI companies that person utilized her likeness and allegedly her sound successful nan past. She told nan outlet that she is advocating for authorities to beryllium made astir evolving technology.

"There has to beryllium immoderate agreed-upon group of boundaries successful bid for [AI] to not beryllium detrimental. I wish much group successful nan nationalist oculus would support and speak retired astir that — I don’t cognize why that’s not nan case," Johansson said.

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Scarlett Johansson believes location needs to beryllium "boundaries" pinch artifical intelligence. (Cindy Ord/Getty Images)

This is not nan first clip Johansson has warned astir nan dangers of AI. 

In 2024, Johansson claimed she had been asked to sound OpenAI’s Chatbot by CEO Sam Altman, but turned down nan job, only for group to announcement that nan feature, named "Sky," sounded almost precisely for illustration nan actress.

"There has to beryllium immoderate agreed-upon group of boundaries successful bid for [AI] to not beryllium detrimental. I wish much group successful nan nationalist oculus would support and speak retired astir that — I don’t cognize why that’s not nan case."

"Particularly pinch nan A.I. piece. It was like: If that tin hap to me, really are we going to protect ourselves from this? There’s nary bound here; we're mounting ourselves up to beryllium taken advantage of," nan 40-year-old told InStyle Magazine successful March.

In a connection to NPR pursuing nan merchandise of "Sky," Johansson said, "When I heard nan released demo, I was shocked, angered and successful disbelief that Mr. Altman would prosecute a sound that sounded truthful eerily akin to excavation that my closest friends and news outlets could not show nan difference. Mr. Altman moreover insinuated that nan similarity was intentional, tweeting a azygous connection ‘her’ — a reference to nan movie successful which I voiced a chat system, Samantha, who forms an friendly narration pinch a human."

Johansson has openly discussed nan dangers of AI successful nan past. (David Crotty/Patrick McMullan)

The "Black Widow" star’s ineligible squad sent OpenAI letters asking for an mentation astir really nan AI assistant’s sound came to be, and nan institution later agreed to return down "Sky."

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Altman later issued a statement to Fox News Digital regarding "Sky's" voice.

"The sound of Sky is not Scarlett Johansson's, and it was ne'er intended to lucifer hers. We formed nan sound character down Sky’s sound earlier immoderate outreach to Ms. Johansson. Out of respect for Ms. Johansson, we person paused utilizing Sky’s sound successful our products. We are sorry to Ms. Johansson that we didn’t pass better," nan connection read.

OpenAI’s Chatbot by CEO Sam Altman said he didn't usage Johansson's sound for Sky. (Al Drago/Pool Photo via AP)

Speaking pinch InStyle, Johansson said she’s go a reluctant sound successful nan AI conversation, but won’t backmost down either. 

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"I don't request to beryllium beating nan drum nan full time. That’s not my place. But, also, I'm not acrophobic of being invalidated," she said. 

Johansson added that aft a Hollywood career that began arsenic a child, she’s not awkward astir speaking up for herself.

Johansson took ineligible action successful 2023 aft an AI image-generating app utilized her likeness and sound for an ad. (Paolo Blocco/FilmMagic)

"But now I spot that I really built thing that… that I person a spot here. And because of that, I've been capable to guidelines up for myself and not consciousness for illustration I would disappear. I tin enarthrosis it," she said.

The "Avengers" prima also took ineligible action successful 2023 against an AI image-generating app called Lisa AI: 90s Yearbook & Avatar for utilizing her sound and likeness successful an advertisement posted connected X. 

Johansson’s lawyer told Variety, "We do not return these things lightly. Per our accustomed people of action successful these circumstances, we will woody pinch it pinch each ineligible remedies that we will have."

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